Prompt · Strategy

A positioning statement you can test

Say clearly what you do, for whom, and why you're the better choice.

Recommended context

What you sell, who it's for, and your main competitors.

The prompt

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~/prompts/positioning-statementCopy prompt

Help me sharpen how I position my business.

What I sell: {{offer}}
Who it is for: {{audience}}
Main competitors: {{competitors}}

Give me:
1. Three positioning statements, each in one sentence, with a different angle.
2. For each, who it would win and who it would turn away.
3. The one I should test first, and a simple way to test it.

Plain language. No jargon, no "leading provider of".

Placeholders you have not filled stay as {{tokens}} so you can finish later.

Good follow-ups

Turn the chosen statement into a homepage headline and subline.
Write three social posts that prove this positioning.

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